Fleet Management Study - EU
Our client, a US based consulting firm wanted to understand the fleet vehicle preferences among fleet providers in Spain (Puerto Rico).
- Sample – 90 unique Quantitative interviews in Spain across industries.
- Target Audience – Logistics and Transportation decision makers, Fleet managers and directors and Executive management.
- Deliverable – Excel data file as per client specific format.
Approach & Methodology
- Primary research was conducted with senior executives. Telephonic interviews were conducted in local language. Respondents were targeted using HBG’s internal database along with trusted online database sources.
- Information covered during the research via telephonic discussions included spend on logistics and transportation, Fleet management trends, vehicle preferences with respect to requirements and brands, price points, decision making process.
Results & Findings
- Information gathered was shared with the client in an excel format.