Smart Research Techniques Accelerating Brand Growth

This new era of changing market dynamics, industry disruptions and transformation compel BRANDS to communicate effectively with their stakeholders and acquire accurate, timely and reliable insights.

Partnering in success, HBG goes beyond data collection and offers most unique & customized research solutions.

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    Tailored Approach

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    Collaborative Ideology

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    Smart and Tactical Methods

hbg knowledge market research company

Our Experience

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+

Years of Experience

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K

B2B Surveys Completed Annually

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+

Projects Delivered Annually

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M

B2B Decision Makers

Our TEAM

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rajat sahani founder and head of research

RAJAT SAHNIFounder and Head - Research

Rajat has over 16 years of experience in integr...
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piyush nagpal vice president research

PIYUSH NAGPALSenior Vice President – Research

Piyush is an experienced market research profes...
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tanu gautam associate director research operations

TANU GAUTAMAssociate Director – Research Operations

Tanu is an experienced Market research professi...
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suman saurabh associate director business development

SUMAN SAURABHAssociate Director – Business Development

A veteran expert with more than 12 Years of exp...
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nitin gujral associate director business development

NITIN GUJRALVice President – Business Development

Nitin brings to HBG over a decade of experience...
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Head – Analytics & Consumer Insights

Partha Sarathi SenguptaHead – Analytics & Consumer Insights

During his 20+ years of experience, Partha has ...
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Vice President - Client Engagement

Madhu ThapliyalVice President - Client Engagement

Madhu Thapliyal is a passionate market research...
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Associate Director- Business Development

Anup DharmaniAssociate Director- Business Development

Anup Dharmani is an expert with over 15 years o...
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Our Domain and Sectorial Coverage

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healthcare

Healthcare

technology

Technology

financial

Financial Services

manufacturing

Manufacturing

media and telecom

Media & Telecom

retail and wholesale

Retail & Wholesale

energy

Energy

professional services

Professional Sevices

automotive

Automotive

consumer products

Consumer Products

Case Studies

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01
Jan

Technology

Farmer’s Study

The objective of the study was to speak with crop growers as they grow crops such as wheat, canola/oilseed rapes, soy, corn, cotton, or tomatoes. Also, to identify the job steps and needs that they

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01
Jan

Energy

Evaluation of the Agricultural Equipment Study

Our client is a leading global and consulting company who wanted to better understand the agriculture equipment and the decisions involved in the usage of the machinery used in the farm in France,

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01
Jan

Professional Sevices

Assessment of GBS Personas

The objective of the study was to speak with business leaders that were supporting and closely working with the GBS function at their company and understand how they are planning to evolve the GBS

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01
Jan

Technology

Technical Services

Our client wanted to gauge the expert’s opinion on “implementation of a software solution to improve business processes for your company” for different industry verticals. The tot

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01
Jan

Retail & Wholesale

Holter Study

The overall objective of this study is to understand the market trends of Holter devices across India.

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01
Jan

Healthcare

Suture Study

The overall objective of this study is to understand the market trends of Dolphin suture across Gujarat, West Bengal, Maharashtra, Karnataka & Kerala.

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11
Nov

Financial Services

Benchmarking the finance and SG&A expenses across industries

The data mining focused on benchmarking the cost and FTE structure for finance and SG&A functions across industries. The client wanted to evaluate different KPIs and data metrics in terms of re

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09
Nov

Technology

Market Assessment-privileged access management software and services

Evaluating the current market for Privileged Access Management software and services across different industries and geographies.The client wanted to gauge a detailed insight on the preferences of

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08
Nov

Technology

SAP workload and its implementation on cloud platforms

Understanding the market proposition of SAP solutions and its migration to public cloud platform. Our client wanted to assess the market share for SAP users while understanding the challenges exper

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07
Nov

Technology

Hybrid cloud infrastructure – managing costs and performance

Understanding the decision making process of companies to invest in solutions that help them scale their hybrid cloud infrastructure to manage costs and performance.

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